Unfolding Your Organizational & Employee Experience

Organization needs to be agile to stay relevant in the market. It requires passion and knowledge of the people.
As it has been said, “The only source of knowledge is experience”, we continuously build experiences, not just knowledge or solutions, for you to grow and for us to serve our purpose.

Our Services

Internal Process

    • Culture Management
    • Organizational Management
    • Business Management

Learning & Growth

      • Capacity Building
      • Learning Architecture
      • Learning System

Our Clients

Freshminds : Unfolding

As social creatures, we believe that all humans are equipped with the capability of working together with fellow humans. We also believe that every human is gifted with special skills as well and it is our mission to increase the capacity of internal human resources in order to support team and organizational performance independently and sustainably.

Freshminds Indonesia is set to strengthen your organization through these two main processes which both hand in hand aim to strengthen team and organizational performances through both practical and fundamental solutions.

  1. Developing Internal Process
  2. Learning & Growth

We are here to collaborate with you to create new perspective and build resources for your organization. Which will lead to excellence performance.

Through learning and talent development.

How much time L&D spend on the following activities:

L&D pros spend most of their time building and sourcing content

Some say that the way we spend our time defines who we are. The same is true for talent developers.
Based on survey results, they wear many hats with building and sourcing content being the biggest percentage of their time.
The rest of their activities are a mix of both strategic and tactical activities— from creating learning content to working with managers and executives.
By having large libraries of content to help quickly curate and personalize learning recommendations, we expect that the time spent building and sourcing content will go down over time.

The myriad ways to measure the impact of learning

While the top strategic focus area for L&D this year is to measure the impact of learning, the survey data indicates that there isn’t an industry standard.
Talent developers rely on both quantitative data from online learning solutions and qualitative feedback from learners to prove the value of learning.


When it comes to metrics, explore the possibilities Course completions are the most common way of measuring an engaged learner.
Explore a variety of ways to measure engagement, such as repeat visits, frequency of visits, or time spent learning.

Ways that L&D pros measure the impact of online learning

Qualitative feedback from employees43%
Number of online courses completed38%
Number of employees who consistently learn online35%
Employee satisfaction34%
Qualitative feedback about behavioral change31%

Please inform to us if your organization need consultation!

    Hartono Zhuang

    Hartono Zhuang is a Director of Freshminds Indonesia, also one of a founder of Freshminds Indonesia in Singapore since 2006. He has a bachelor degree of Chemical Engineering from Institut Teknologi Bandung (ITB) in 1997 and a Master degree of Business Administration (MBA) of National University of Singapore as well as Lausanne University Switzerland in 2002. Hartono has a big interest in human resources management, especially in learning and development, and has a numerous experiences before starting Freshminds Indonesia, such as AXA Financial Services Singapore, Strategic Sourcing Specialist RGM Group Singapore, Health & Safety Manager Procter and Gamble (P&G), Production Manager Procter and Gamble (P&G), and Dow Chemical. He is Certified Professional in Learning and Performance (CPLP from ATD in 2015). Apart from work, he is very passionate about Aikido.